Product & Service Design
Design with heart and mind for exceptional customer experiences
We offer bespoke consultancy and creation of digital products and services designed to create compelling user experiences and support your business growth. Our approach is modular and customer-centric – whether you are looking for a comprehensive solution or targeted individual services, we are flexible in adapting our services to meet your needs.
Thomas Fischer
Your Benefits
- Flexible solutions expertise: Pick and choose the services you need, from brainstorming to go-to-market, without being locked into a single solution.
- Business-driven creation: Our creations are not only visually appealing, but also designed to support your business objectives and add value to your business.
- Higher conversion rates: We increase the likelihood of customer interactions and transactions through optimised design and functionality.
- Improved customer experience: We create a holistic, positive experience for your customers from first interaction to last.
- Technical excellence: Our technically mature solutions ensure that your products and services not only look good, but also work reliably.
Our Services
- Strategic consulting: Benefit from our neutral and independent advice to realise your digital vision with strategic clarity.
- Monetisation and Go-to-Market: We help you not only to develop, but also to monetise your digital products and services.
- UX/UI Design: Our experienced team of UX/UI designers create intuitive and engaging user experiences. We focus on optimising the user experience while creating an aesthetically pleasing and functionally sound design.
- Service Design: We help you improve your digital services and develop new solutions that meet the needs of your customers. Using a holistic approach, we analyse your business processes, identify areas for improvement and design customised services that deliver a superior customer experience.
- Product Design: Our team can help you create functional and aesthetically pleasing digital products. From brainstorming to technical implementation, we provide tailored solutions to make your products a success.
- User Research: We conduct extensive user research to understand the needs and behaviours of your target audience. Through interviews, surveys and user testing, we gain valuable insights that serve as the basis for the entire design process. This ensures that the solutions we develop meet the needs of your users.
- Objective technology selection: Our expertise enables us to design bespoke solutions that are tailored to your needs to deliver your digital vision in a unique way. At the same time, we are open to established standard solutions that offer efficiency and reliability. Our recommendations are based on an objective evaluation of all options to find the ideal balance between customisation and best practice for your project.
How we approach it
We follow a user-centred design process that helps us understand your business goals and the needs of your customers.
- Discovery: We conduct extensive analysis to understand your business requirements and who your customers are.
- Define: We formulate clear objectives and success criteria for your design project.
- Design: We create prototypes and design solutions, test them and iterate based on feedback.
- Develop: We turn the design into your digital service or product.
- Evaluate: We analyse the performance of the design and make adjustments where necessary to ensure it meets requirements.
Are you looking to anticipate market changes and reach your customers more effectively?
Take advantage of our free 30-minute briefing to find out how we can work together to create products and services that will delight your customers for years to come.
Or let us discuss your specific challenges and goals in a detailed 60-minute meeting.
FAQ on Product & Service Design
What is the difference between service and product design?
Service design focuses on improving the customer experience by optimising and orchestrating service processes, while product design focuses on designing specific products to improve usability, aesthetics and the overall experience.
What is UX/UI design?
UX/UI design is a holistic approach to optimising the user experience (UX) and user interface (UI) of a digital product.
UX design is concerned with the overall experience a user has with a product and aims to make it as intuitive and enjoyable as possible.
UI design focuses on the visual elements through which the user interacts with the product, such as buttons, menus and icons.
Both aspects are crucial to creating a product that is not only functional, but also user-friendly and aesthetically pleasing.
What are the benefits of user research?
User research provides a solid foundation for the entire design and development process and minimises the risk of bad investments. Gathering qualitative and quantitative data on the needs, expectations and behaviours of the target audience ensures that the solutions developed meet the needs of the users. This increases the likelihood of a successful product launch.
In addition, user research enables detailed tracking of the customer journey. We can understand which touchpoints are crucial for users and improve them in a targeted way. This optimises the user experience and increases not only customer satisfaction, but also conversion rates and customer loyalty.
Why is prototyping and testing important?
Prototyping and testing are important parts of the design process and offer several benefits. Firstly, they allow functionality and usability to be checked at an early stage, allowing weaknesses to be identified and corrections to be made. This not only reduces development time, but also costs.
Secondly, prototyping and testing provide the opportunity to evaluate different design approaches and functionalities in a controlled environment. This enables data-driven decisions and more efficient product development.
Overall, these steps minimise the risk of wasting resources on elements that do not meet the needs of the target group and help to develop an optimal and user-friendly end product.
How does good design improve the conversion rate?
Good design plays a crucial role in increasing conversion rates. It starts with user-friendly and intuitive navigation that makes it easy for users to take the desired actions. Clear calls to action and appealing aesthetics effectively guide users through the conversion funnel and minimise abandonment.
Good design also takes into account the psychological aspects of user behaviour. The targeted use of colours, fonts and images that reinforce the brand message builds user confidence. Responsive design that adapts to different screen sizes completes the positive user experience and also contributes to higher conversion rates.
How long does the design process take?
The length of the design process can vary depending on the complexity and scope of the project. However, we will keep you informed throughout the process and ensure that we meet your deadlines.
What does your service cost?
Our prices vary depending on the scope and complexity of the project. Please contact us for a personal quote.
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